Website Copy – Handwarmer Product Review

Portfolio Categories: Copywriter, Marketing and Websites.

A recent project was to write a report on a product test for OutdoorGear, an online camping and outdoors store. I was supplied data on the performance of two different disposable hand warmers and asked to present the findings to the customer. The intention was to inform as well as advertise the handwarmers, while boosting online content for SEO.

The data was raw, so I had to consider the best methods of displaying it logically to the consumer. I liaised closely with the marketing team at OutdoorGear to make sure I highlighted important details and they were really pleased with the end result.

The report is still live. Why not have a look?

Alice can always be relied upon for great copy, perfectly in keeping with Outdoorgear's tone. Whenever we need anything written, we know she will deliver fantastic results.